Edify Privacy Policy

Last Updated: July 21, 2021

Capitalized terms not otherwise defined in this Privacy Policy shall have the meanings afforded them in the Terms of Service available to view at www.edify.cx/tos as the same may be updated from time to time.

This page informs you of our policies regarding how Edify Labs, Inc. (“Edify”, "us", "we", or "our") process, use, collect, disclose, utilize and protect information when you use Edify’s Services, Products, Software, and/or websites (hereinafter referred to as the “Service” or “Services”), as well as how we use, disclose, protect, and share your information and the choices you have associated with that data.

We use your data to provide and improve the Services. By using the Services, you agree to the collection and use of information in accordance with this policy.

As the Edify Products and Services continue to undergo development (among other things, through the implementation of new technologies or the introduction of new services) this Privacy Policy may need to be adjusted accordingly. Edify reserves the right to amend or supplement this Privacy Policy, as required, by publishing a new version here. It is your responsibility to familiarize yourself with the latest version, and by continuing to use the Service, you are deemed to consent to any such changes in the Privacy Policy.

Information Collection And Use

We collect several different types of information for various purposes to provide and improve our Services to you.

Types of Data Collected

Personal Data

While using our Service, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you ("Personal Data"). Personally identifiable information may include, but is not limited to:

  • Email address

  • First name and last name

  • Phone number

  • Cookies and Usage Data

Usage Data

We may also collect information how the Service is accessed and used ("Usage Data"). This Usage Data may include information such as device information including but not limited to connectivity, technical and aggregated usage data, such as user agent, your computer's Internet Protocol address (e.g. IP address), device data (e.g. type, OS, device id, browser type, browser version, locale and language settings used), activity logs, session recordings, and the cookies and pixels installed or utilized on their device, the pages of our site that you visit, the time and date of your visit, the time spent on those pages, unique device identifiers and other diagnostic data.

Customer Data

We collect and generate the following types of data relating to our Customers and the Service:

  • Customer account information (e.g. contact and billing details including Personal Data of account administrators, billing contacts and authorized signatories on behalf of the customer; as well as the customer’s needs and preferences, as identified to us or recognized through our engagement with them); and

  • Information concerning our Customers and prospects (e.g. contact and business details, our communications with such Customers and prospects (correspondences, call and video recordings, and transcriptions and analyses thereof), as well as any needs, preferences, attributes, and insights relevant to our potential engagement).

We collect such data either automatically, through the data subject’s interaction with us or with our sites or Services; or through third-party services, social media, analytics tools, events we organize or participate in, and other business initiatives. Similarly, if you contact our Customer support team, we may automatically collect or request this information to aid in troubleshooting and error reporting.

We may also use analytics software to allow us to better understand the functionality of our Services. This software may record information such as how often you use the Services, the events that occur within the Edify API, aggregated usage, performance data, etc.

Mobile App

When you download and use our Services, we may automatically collect information on the type of device you use, operating system version and the device identifier (or “UDID”).

We may send you push notifications from time-to-time in order to update the services, or to notify you about any events or promotions that we may be running. If you no longer wish to receive these types of communications, you may turn them off at the device level.

We use mobile analytics software to allow us to better understand the functionality of our mobile software on your mobile device. This software may record information such as how often you use the application, the events that occur within the application, aggregated usage, performance data, and where the application was downloaded from.

Tracking & Cookies Data

We use cookies and similar tracking technologies to analyze trends, administer the Services, track the activity on our Service and interactions with the platform and website, and hold certain information.

Cookies are files with small amount of data which may include an anonymous unique identifier. Cookies are sent to your browser from a website and stored on your device. Tracking technologies also used are beacons, tags, and scripts to collect and track information and to improve and analyze our Service.

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Service.

Examples of Cookies we use:

  • Session Cookies. We use Session Cookies to operate our Service.

  • Preference Cookies. We use Preference Cookies to remember your preferences and various settings.

  • Security Cookies. We use Security Cookies for security purposes.

Use of Data

Edify uses the collected data for various purposes:

  • To provide and maintain the Service

  • To notify you about changes to our Service

  • To allow you to participate in interactive features of our Service when you choose to do so

  • To provide customer care and support

  • To provide analysis or valuable information so that we can improve the Service

  • To monitor the usage of the Service

  • To detect, prevent and address technical issues

Transfer of Data

Your information, including Personal Data, may be transferred to — and maintained on — computers located outside of your state, province, country or other governmental jurisdiction where the data protection laws may differ than those from your jurisdiction.

If you are located outside the United States and choose to provide information to us, please note that we transfer the data, including Personal Data, to the United States and process it there.

Your consent to this Privacy Policy followed by your submission of such information represents your agreement to that transfer.

Edify will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy and no transfer of your Personal Data will take place to an organization or a country unless there are adequate controls in place including the security of your data and other personal information.

Disclosure of Data

Legal Requirements

Edify may disclose your Personal Data in the good faith belief that such action is necessary to:

  • To comply with a legal obligation

  • To protect and defend the rights or property of Edify Labs, Inc.

  • To prevent or investigate possible wrongdoing in connection with the Service

  • To protect the personal safety of users of the Service or the public

  • To protect against legal liability

Security of Data

The security of your data is important to us but remember that no method of transmission over the internet, or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your Personal Data, we cannot guarantee its absolute security.

We deploy reasonable technical and organizational measures to protect your data, for example, from manipulation, loss, and unauthorized third-party access. These measures include the use of encoding technologies, certificates, firewalls, and password protection. In addition, Edify uses industry-standard encryption to facilitate the exchange and transmission of data. Our data security level is certified compliant to the Payment Card Industry Data Security Standard. We are constantly reviewing and improving our security measures in accordance with technological advancement.

Service Providers

We may employ third-party companies and individuals to facilitate our Service ("Service Providers"), to provide the Service on our behalf, to perform Service-related services, or to assist us in analyzing how our Service is used.

These third parties have access to your Personal Data only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.


We may use third-party Service Providers to monitor and analyze the use of our Service.

  • Google Analytics

  • Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. Google uses the data collected to track and monitor the use of our Service. This data is shared with other Google services. Google may use the collected data to contextualize and personalize the ads of its own advertising network.

  • You can opt-out of having made your activity on the Service available to Google Analytics by installing the Google Analytics opt-out browser add-on. The add-on prevents the Google Analytics JavaScript (ga.js, analytics.js, and dc.js) from sharing information with Google Analytics about visits activity.

  • For more information on the privacy practices of Google, please visit the Google Privacy & Terms web page: https://policies.google.com/privacy?hl=en

Data Retention

Edify will only retain your Personal Data for as long as is necessary for us to use your information as described above and to comply with our legal obligations. Please be advised that this means that we may retain some of your information after you cease to use our Services. For instance, we may retain your Personal Data as necessary to meet our legal obligations, enforce an agreement, or for tax and accounting purposes.

Edify/Customer as a Data Controller and Data Processor

“(Data) Controller” is an agency, entity, or legal person who determines the purposes and means of processing Personal Data.

“(Data) Processor” is an agency, entity, or legal person with responsibility for processing Personal Data on behalf of a Controller.

Edify primarily provides its Customers, which include both organizations and individuals, with a unified communications platform with tools for managing and communicating via audio, video, email, chat, and delivering content over the internet. Edify has limited knowledge of Customer data within that platform, and only processes hosted data in accordance with the Customer’s instructions. Edify is a Processor of hosted data, including Customer content. The Customer is the Controller for that hosted data, including all their provided content.

Customers utilize our Services to communicate, distribute, display, process, and store audio, video, email, chat, and other written content belonging to them or their respective Users. Such content on the Customer’s account may be viewable to various sized audiences depending upon the Customer-selected configuration of our Services.

Customers are responsible for maintaining the privacy of Personal Data pertaining to their Users and end-customers, in the Customer’s capacity as the Controller of Personal Data uploaded to our Services. Edify processes information under the direction of its Customers and may have no direct relationship with the individuals whose Personal Data it processes. An individual who seeks access, or who seeks to correct, amend, or delete inaccurate data should direct their query to the Edify Customer.

Similarly, Edify has no direct control over the data collected by its Customers. Edify Customers choose the geographical regions for the storage of data for which they are the Controller, are directly responsible for the configuration and administration of their Edify Services and are responsible for adhering to legal and regulatory requirements, including the collection and maintenance of any necessary rights, permissions, and consents for the data which they collect and process as a Data Controller.

In some circumstances, such as during the new Customer account registration process and the Implementation Phase, during billing procedures, and through your use of the Services, Edify collects and maintains Personal Data. This data is collected and maintained solely for the offer and maintenance of the Services for Customer use, and for the relevant communications and uses detailed within this policy. For these purposes, Edify is the Data Controller.

The collection and processing of your Personal Data for direct use and administration of our Services is based on contractual obligation, necessary to provide you with access and use of the Services. Edify also processes Personal Data where it has a legitimate interest to do so, where we have your consent, and where we are legally required. We have outlined the details for the types of Personal Data processing Edify engages in above.

Notice to Customer Users

If you use an email address provided by an organization you are affiliated with (e.g. your employer, to access Edify Services, the owner of the domain (e.g., your organization) associated with your email address may control and administer your Edify account, and may access and process your data, including the contents of your communications and files.

Your use of Edify Services may be subject to your organization’s policies and procedures. Edify is not responsible for the privacy or security practices of our Customers, which may differ from those set forth in this privacy statement. Personal Data and privacy inquiries should be directed to your organization’s administrator.

Links To Other Sites

Our Service may contain links to other sites that are not operated by us. If you click on a third-party link, you will be directed to that third party's site. We strongly advise you to review the Privacy Policy of every site you visit.

We have no control over and assume no responsibility for the content, privacy policies or practices of any third-party sites or services.

Children's Privacy

Our Service does not address anyone under the age of 18 ("Children").

We do not knowingly collect personally identifiable information from anyone under the age of 18. If you are a parent or guardian and you are aware that your Children has provided us with Personal Data, please contact us. If we become aware that we have collected Personal Data from children without verification of parental consent, we take steps to remove that information from our servers.

Changes To This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page.

Edify shall reserve the right to amend or supplement this Privacy Policy, as required, by publishing a new version here. Edify will always update the Privacy Policy on its website; it is your responsibility to familiarize yourself with the latest version, and by continuing to use the Services, you are deemed to consent to any such changes in the Privacy Policy. Therefore, you are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

Rights and contact information

If, despite our efforts to only store data which is correct and up to date, your personal details are stored incorrectly, we shall correct such information upon your request. After giving us your consent for the collection, processing and use of your personal data, you may withdraw such consent at any time with effect for the future. However, such revocation of consent will result in reduced functionality of the Service and/or prevent you from using the Service altogether.

Please bear in mind that, for technical or organizational reasons, there may be an overlap between you withdrawing your consent and your data being used, e.g. in the case of a newsletter which has already been sent out. Data required for billing and accountancy purposes or which are subject to the legal duty to preserve records are not affected by this.

Should you have any questions on the topic of data protection or should you wish to exercise your rights to withdraw consent or for information, rectification, deletion or suspension, please contact us using the contact information below.

Notice to California, Virginia, Colorado, and Nevada Residents

If you are a California, Virginia, Colorado or Nevada resident who has provided Personal Data to Edify, or a resident of such state that reasonably believes that Edify collected or stores their Personal Data, you may exercise your rights under the state legislation and submit your request to the email address below.

NOTE: we do not sell your Personal Data or Personal Information as these terms are defined in the California Consumer Privacy Act (“CCPA”), the Virginia Consumer Data Protection Act, the Colorado Privacy Act, or under Nevada Law (Section Chapter 603A of the Nevada Revised Statutes).

You have the following rights:

  • Right to know about Personal Information collected, disclosed, or sold. Residents of these states have the right to request that we disclose what categories of Personal Data that we collect, use, disclose about you. You may also request the specific pieces of Personal Data that we have collected about you.

  • Right to request deletion of your Personal Data. You may also request that we delete any Personal Data that we have collected from you, provided that we may retain Personal Data as authorized, including, but not limited to, retaining Personal Data necessary to provide our Services, detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity, debug to identify and repair errors that impair our Services, enable solely internal uses that are reasonably aligned with your expectations based on the your relationship with us, comply with a legal obligation or otherwise use your Personal Data, internally, in a lawful manner that is compatible with the context in which you provided it.

In order to submit a request, we will need to verify your identity. If you have an account with us that is password-protected, we may verify your identity through our existing authentication practices for your account. If you do not have an account with us, we may request from you two or more data points of personal information to verify your identity.

We will process and respond to your request within 45 days after it is received (in some cases, as is allowed under the CCPA, this process may be extended by an additional 45 to 90 days).

Notice of Information We Collect

Pursuant to California Civil Section 1798.100(b), this serves as notice of the categories of Personal Data that we collect through the site and Services and the commercial purposes for which the information was collected. Please note that all of the categories of Personal Data we collect about you (as detailed below) come from the following categories of sources:

  • You, including through your use of our services

  • Automatically collected from you

  • Our affiliate companies

  • Third parties

Contact Us

If you have any questions about this Privacy Policy or to submit a request, please contact us:

  • By email: info@edify.cx

Please include your name, address, and phone number or email in all communications and state clearly the nature of your request.

You may also direct a complaint concerning compliance with the Privacy Policy to Edify’s Privacy Officer. The complaint must be in writing. Within a reasonable time of receipt of the complaint, the Privacy Officer will conduct an investigation into the complaint. The format of this investigation will vary depending on the circumstances.

After the investigation into the complaint, Edify may take appropriate measures necessary to rectify the source of the complaint if it is necessarily required.

Within a reasonable time of conclusion of the investigation, the Privacy Officer will inform you either verbally or in writing, of the result of its investigation into your complaint and any appropriate measures Edify will take to rectify the source of the complaint if necessarily required.

Edify is a service provider and may not be the Controller of your Personal Data. If you wish to exercise any of your rights as detailed above, please first contact the appropriate Edify Customer. You can also contact Edify directly, using the email address above. If Edify is not the Controller responsible for responding to your request, we will forward the request to the appropriate Edify Customer. Where Edify is the applicable Controller, we usually act on requests and provide information free of charge, but may charge a reasonable fee to cover our administrative costs of providing the information for baseless or excessive/repeated requests, or further copies of the same information. Alternatively, we may be entitled to refuse to act on the request.

Please consider your request responsibly before submitting it. These requests do not apply to mandatory service communications that are part of certain Services, nor to Personal Data controlled by Edify’s Customers. Generally, Edify will respond within 45 days from when we receive your request, unless the request will take substantially longer to fulfill.